Web Content Archives - Excelsior Content

A Guide to Legal Content Writing

May 5, 2024March 12, 2024 by Imelda Wei Ding Lo

Since COVID-19, many aspects of lawyering, from discovery to client meetings, have gone online. Accordingly, law firms and lawyers must have high visibility online to attract and retain leads in the new digital world of lawyering. And good content — such as videos, blogs, podcasts, eBooks, and infographics — shows clients you are knowledgeable in … Read more

How to Teach Content Writers to Improve Content Submissions (and Cut Down Editing Time): A Guide

November 22, 2023 by Whitney Wellman

Improving the quality of your web content begins at the base level: with teaching your in-house content writers and freelance writers alike to improve the quality of their content. This step-by-step guide reveals actionable methods for teaching writers to create high-quality content — saving you hours in editing and revision time. When you help your … Read more